In big cities, people are more likely to feel lonely, surrounded by many strangers, and drivers often drive alone. This increases pessimism. At the same time, the big city has many city symbols that are familiar to everyone: Kyiv cakes, cutlets, bridges and pastries. It seems like an annoying clichés, but they have a super function - to unite Kiev residents. Realizing that Kiev residents need more unifying city symbols and that no competing brand uses locality, a gas station in Kyiv was created.